The general public has limited knowledge about this virus as it is new. There is evidence that provision of information to the general public about COVID-19 contributes to the prevention and control of the disease outbreak
The MoH therefore plans to implement Risk Communication Social Mobilization and Community Engagements (RCSM-CE) interventions to raise awareness and build partnerships in preparedness phase of new coronavirus throughout the country.
- 70% of the entire population is reached with appropriate messages on COVID-19 through mass media
- 20% of the population is reached through social media
- 30% of the hard to reach population is reached through outreaches
- Crisis Communication
- Health Education and stakeholder relation
- Precautionary Advocacy
- Outrage Management
- Interpersonal communication
- Innovate new approaches to enhance RCSM-CE
The risk communication activities are adapted from RCSM-CE component of national pandemic influenza plan, because of the similarities in their history on prevention and control. Activities include:
- Conduct periodic KAP assessments.
- Public awareness campaign e.g. mass media (radio, TV and newspapers) and social media
- Develop, translate, pre-test, print and disseminate IEC materials in English, Chinese, local languages and refugee languages.
- Orient the mass media personnel on the new corona virus.
- Sensitize VHTs, Religious Leaders, Cultural leaders, Political leaders, Immigration leaders, Schools, Traditional healers, Transporters, Markets, refugee humanitarian workers, Bus parks and other targeted special groups on COVID-19.
- Conduct house to house sensitization.
- Conduct technical supervision to high-risk districts.
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